NEW YOU Awards 2025: A Decade of Beauty & Innovation

by | Apr 2, 2025

The NEW YOU Awards celebrated a remarkable milestone on March 29, hosting its 10th annual event at the luxurious 1 Hotel South Beach. Bringing together top beauty industry leaders, celebrities, and influencers, the night honored those shaping the future of beauty, wellness, and self-care.

A Red Carpet Brimming with Star Power

The event saw some of the most recognizable names in entertainment gracing the red carpet. Real Housewives of Miami stars Alexia Nepola and Adriana de Moura stunned in their glamorous ensembles, while Real Housewives of Atlanta’s Cynthia Bailey captivated attendees with her effortless sophistication.

Real Housewives of Miami star Adriana De Moura attends the 2025 NEW YOU Awards Photo by John ParraReal Housewives of Miami star Alexia Nepola walks the red carpet at the 10th Annual NEW YOU Awards

Former Bachelorette Charity Lawson was another standout of the night, dazzling on the red carpet with her fiancé Dotun Olubeko cheering her on. The couple radiated happiness, with Charity sharing that they are loving every moment of their engagement.

Former Bachelorette Charity Lawson struts down the red carpet at the 10th Annual NEW YOU Awards

Real Housewives of Atlanta star Cynthia Bailey walks the red carpet at the 10th Annual NEW YOU Awards

Other notable guests included celebrity stylist Sandra Madjdi, Sports Illustrated model Kelly Hues, Dr. Nicholas Perricone, influencer Kat James, and CEO of Grande Lash Alicia Grande, each bringing their own influence and impact to the evening.

Anastasia Beverly Hills founder Anastasia Soare attends the 2025 NEW YOU Awards

Celebrity Stylist Sandra Madjdi attends the 2025 NEW YOU Awards

Honoring Beauty’s Visionaries

The awards spotlighted industry pioneers who have pushed the boundaries of beauty and wellness:

  • Patrick Ta was recognized as Trailblazer of the Year, a well-deserved honor for the makeup mogul who continues to redefine beauty standards.

    Trailblazer of the Year winner Patrick Ta attends the 2025 NEW YOU Awards

  • Georgia Hassarati, a rising social media star and reality TV favorite, was awarded Reality Influencer of the Year, cementing her place as a force in beauty and fashion.

    Georgia Hassarati, from Too Hot to Handle (Season 3) and Perfect Match (Season 1), struts the red carpet at the 10th Annual NEW YOU Awards as she accepts the Reality Influencer of the Year award (Photo Credit: Getty Images)

  • Lo Bosworth, founder of Love Wellness, earned the Breakthrough Female Wellness Brand award for her dedication to transforming women’s health and self-care.

Lo Bosworth, former Laguna Beach and The Hills star, as well as founder and owner of Love Wellness, walks the red carpet at the 10th Annual NEW YOU Awards as she accepts the Breakthrough Female Wellness Brand award.

Beauty Leaders Take the Stage

A highlight of the evening was an insightful industry panel featuring Anastasia Beverly Hills founder Anastasia Soare, beauty entrepreneur Diana Madison, and Sports Illustrated Swimsuit model Achieng Agutu, with Reesa Lake, VP of Creator Agency Partnerships at LTK moderating the conversation.

Reesa Lake, VP of Creator Agency Partnerships at LTK attends the 10th Annual NEW YOU Awards

Their discussion explored the evolution of the beauty industry, brand innovation, and the importance of inclusivity in the space.

Beauty entrepreneur Diana Madison

Sports Illustrated Swimsuit model Achieng Agutu

With 10 years of excellence behind it, the NEW YOU Awards remains the gold standard in recognizing beauty’s brightest stars. Here’s to another decade of trailblazing innovation and inspiration!

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