Missoula, Montana — December 12, 2024 — Western Sensibility, a leader in surface design and digital printing, is proud to announce the launch of its groundbreaking Innovation Lab. This new program is set to empower businesses and visionary designers by providing them with the tools and resources needed to push the boundaries of creative possibilities in the interior design and digital printing industries.

The Western Sensibility Innovation Lab is designed to accelerate the development of customizable materials that meet the evolving needs of these industries while promoting sustainable, U.S.-based production processes. By introducing new ways to innovate with substrates and product development, the lab will serve as a hub for transformative ideas, offering support to companies looking to explore new materials and processes that redefine what’s possible in design.

Kathryn Sanders, founder and CEO of Western Sensibility, shared her excitement about the launch, stating, “Our Innovation Lab represents a significant investment in the future of interior design and digital printing. We are creating a movement toward a new era of design and our goal is to provide both the interior design and digital printing industries new tools and processes to create more dynamic, sustainable, and visually stunning spaces and products.”

In addition to helping companies harness the power of new design technologies, the Innovation Lab aims to promote sustainability and support the transition toward eco-friendly production methods. This is aligned with Western Sensibility’s mission to revolutionize how art is experienced in everyday spaces, making creative, customizable materials accessible to industries that impact homes, offices, and public spaces worldwide.

